Forbes Article - Retail Transformation: In an AI World, Experience is Still King

The digital transformation of today has enabled retailers to operate more efficiently and effectively, allowing them to grow market share and keep customers happy in a variety of new ways. But this is not always the case; a disconnect between purpose and technology can have the exact opposite effect and tank both revenues and customer satisfaction scores.

https://councils.forbes.com/v2/activities/f622a000-30ba-11f0-8080-800040145e38